{"id":125745,"date":"2026-08-12T09:48:37","date_gmt":"2026-08-12T09:48:37","guid":{"rendered":"https:\/\/vetica-group.com\/projekte\/the-swiss-post\/"},"modified":"2026-08-31T13:41:09","modified_gmt":"2026-08-31T13:41:09","slug":"the-swiss-post","status":"publish","type":"portfolio","link":"https:\/\/vetica-group.com\/en\/projects\/the-swiss-post\/","title":{"rendered":"The Swiss Post"},"content":{"rendered":"

[vc_row row_height_percent=”0″ override_padding=”yes” h_padding=”2″ top_padding=”5″ bottom_padding=”5″ overlay_alpha=”50″ gutter_size=”2″ column_width_percent=”100″ shift_y=”0″ z_index=”0″][vc_column column_width_percent=”100″ gutter_size=”4″ overlay_alpha=”50″ shift_x=”0″ shift_y=”0″ shift_y_down=”0″ z_index=”0″ medium_width=”0″ mobile_width=”0″ width=”1\/1″][vc_gallery el_id=”gallery-18463″ type=”carousel” medias=”125738,125739,125740,125741″ carousel_lg=”2″ carousel_md=”2″ carousel_sm=”1″ thumb_size=”sixteen-nine” gutter_size=”3″ media_items=”media|nolink|original” carousel_interval=”3000″ carousel_navspeed=”400″ carousel_loop=”yes” carousel_overflow=”yes” carousel_dots=”yes” carousel_dot_position=”left” stage_padding=”0″ single_overlay_opacity=”50″ single_padding=”2″ single_border=”yes” uncode_shortcode_id=”205812″][\/vc_column][\/vc_row][vc_section overlay_alpha=”50″ content_parallax=”0″ uncode_shortcode_id=”685755″][vc_row row_height_percent=”0″ override_padding=”yes” h_padding=”2″ top_padding=”5″ bottom_padding=”5″ overlay_alpha=”50″ gutter_size=”3″ column_width_percent=”100″ shift_y=”0″ z_index=”0″ content_parallax=”0″ uncode_shortcode_id=”643780″][vc_column column_width_percent=”100″ gutter_size=”3″ style=”light” overlay_alpha=”50″ shift_x=”0″ shift_y=”0″ shift_y_down=”0″ z_index=”0″ medium_width=”0″ mobile_width=”0″ width=”1\/1″ uncode_shortcode_id=”204528″][vc_custom_heading text_weight=”900″ uncode_shortcode_id=”565865″]Your post office[\/vc_custom_heading][vc_column_text uncode_shortcode_id=”209481″]Swiss Post ran a design competition to make its approximately 20,000 postboxes safer and more uniform. Having won the call for tenders, Vetica replaced the 13 different postboxes that shape the image of the Swiss landscape with a uniform all-rounder, boasting an optimised shape. <\/strong><\/p>\n

Our analysis clearly showed that throughout Switzerland, postboxes are viewed as a \u201cminiature post office\u201d and thus represent an important brand ambassador for Swiss Post. The concept our product designers dreamt up was a \u201csmiling\u201d postbox; an allusion to a friendly postman and the visualisation of the core brand values of friendliness, helpfulness and a solution-oriented approach. We also provided this modular system with new benefits for customers: a larger area for information, a wider slot (accommodating up to B4 letters), a theft-prevention mechanism, a security lock and a 100% effective system to prevent mail from seen from the outside. <\/p>\n

Product design for the entire nation<\/strong><\/p>\n

The feedback from Swiss Post customers has been uniformly positive. Some 20,000 postboxes have already been installed. They are modular and cost-optimised, have an innovative design and are produced entirely in Switzerland.[\/vc_column_text][\/vc_column][\/vc_row][\/vc_section][vc_row][vc_column width=”1\/1″][vc_gallery el_id=”” medias=”125742,125743″ gutter_size=”3″ media_items=”media|nolink|original” screen_lg=”1000″ screen_md=”600″ screen_sm=”480″ single_width=”6″ single_overlay_opacity=”1″ single_image_magnetic=”yes” single_padding=”2″ single_border=”yes” uncode_shortcode_id=”206164″][\/vc_column][\/vc_row]<\/p>\n<\/div>","protected":false},"excerpt":{"rendered":"

Switzerland\u2019s iconic yellow boxes<\/p>\n","protected":false},"author":7,"featured_media":125744,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"rs_blank_template":"","rs_page_bg_color":"","slide_template_v7":"","footnotes":""},"portfolio_category":[262],"class_list":["post-125745","portfolio","type-portfolio","status-publish","has-post-thumbnail","hentry","portfolio_category-product-design"],"acf":[],"yoast_head":"\nThe Swiss Post \u2013 Iconic Postbox Design by Vetica<\/title>\n<meta name=\"description\" content=\"Vetica won Swiss Post's design competition and created the "smiling" postbox \u2014 a unified, optimised design for 20,000 locations nationwide.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/vetica-group.com\/en\/projects\/the-swiss-post\/\" \/>\n<meta property=\"og:locale\" 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