{"id":7717,"date":"2022-12-12T19:57:39","date_gmt":"2022-12-12T19:57:39","guid":{"rendered":"https:\/\/vetica-group.com\/tw\/?post_type=portfolio&#038;p=7717"},"modified":"2024-04-22T13:30:33","modified_gmt":"2024-04-22T11:30:33","slug":"die-post","status":"publish","type":"portfolio","link":"https:\/\/vetica-group.com\/tw\/en\/portfolio\/die-post\/","title":{"rendered":"Die Post"},"content":{"rendered":"<div class=\"wpb-content-wrapper\"><p>[vc_row id=&#8221;15249&#8243; inside_column=&#8221;&#8221;][vc_column width=&#8221;1\/1&#8243;][uncode_block id=&#8221;15249&#8243;][\/vc_column][\/vc_row][vc_section back_color=&#8221;color-xsdn&#8221; overlay_alpha=&#8221;50&#8243; uncode_shortcode_id=&#8221;547803&#8243; back_color_type=&#8221;uncode-palette&#8221; el_class=&#8221;portfolio-slider&#8221;][vc_row unlock_row_content=&#8221;yes&#8221; row_height_percent=&#8221;0&#8243; override_padding=&#8221;yes&#8221; h_padding=&#8221;0&#8243; top_padding=&#8221;0&#8243; bottom_padding=&#8221;0&#8243; overlay_alpha=&#8221;50&#8243; equal_height=&#8221;yes&#8221; gutter_size=&#8221;0&#8243; column_width_percent=&#8221;100&#8243; shift_y=&#8221;0&#8243; z_index=&#8221;0&#8243; uncode_shortcode_id=&#8221;573217&#8243;][vc_column column_width_percent=&#8221;100&#8243; gutter_size=&#8221;3&#8243; override_padding=&#8221;yes&#8221; column_padding=&#8221;0&#8243; expand_height=&#8221;yes&#8221; style=&#8221;light&#8221; overlay_alpha=&#8221;50&#8243; shift_x=&#8221;0&#8243; shift_y=&#8221;0&#8243; shift_y_down=&#8221;0&#8243; z_index=&#8221;0&#8243; medium_width=&#8221;0&#8243; mobile_width=&#8221;0&#8243; width=&#8221;1\/1&#8243; uncode_shortcode_id=&#8221;123829&#8243;][vc_gallery el_id=&#8221;gallery-123296&#8243; type=&#8221;carousel&#8221; medias=&#8221;7731,7734,7737,7740&#8243; carousel_lg=&#8221;2&#8243; carousel_md=&#8221;2&#8243; carousel_sm=&#8221;1&#8243; thumb_size=&#8221;sixteen-nine&#8221; gutter_size=&#8221;2&#8243; media_items=&#8221;media|lightbox|original&#8221; carousel_interval=&#8221;3000&#8243; carousel_navspeed=&#8221;400&#8243; carousel_loop=&#8221;yes&#8221; carousel_dots=&#8221;yes&#8221; carousel_dots_mobile=&#8221;yes&#8221; stage_padding=&#8221;0&#8243; single_overlay_opacity=&#8221;50&#8243; single_overlay_anim=&#8221;no&#8221; single_image_anim=&#8221;no&#8221; single_padding=&#8221;2&#8243; lbox_no_tmb=&#8221;yes&#8221; uncode_shortcode_id=&#8221;294324&#8243;][vc_empty_space empty_h=&#8221;2&#8243;][vc_empty_space empty_h=&#8221;2&#8243;][\/vc_column][\/vc_row][\/vc_section][vc_section back_color=&#8221;color-xsdn&#8221; overlay_alpha=&#8221;50&#8243; uncode_shortcode_id=&#8221;185356&#8243; back_color_type=&#8221;uncode-palette&#8221;][vc_row unlock_row=&#8221;&#8221; row_height_percent=&#8221;100&#8243; override_padding=&#8221;yes&#8221; h_padding=&#8221;0&#8243; top_padding=&#8221;0&#8243; bottom_padding=&#8221;0&#8243; overlay_alpha=&#8221;50&#8243; equal_height=&#8221;yes&#8221; gutter_size=&#8221;0&#8243; column_width_use_pixel=&#8221;yes&#8221; shift_y=&#8221;0&#8243; z_index=&#8221;0&#8243; uncode_shortcode_id=&#8221;229200&#8243; column_width_pixel=&#8221;812&#8243; css=&#8221;.vc_custom_1671655033562{padding-right: 20px !important;padding-left: 20px !important;}&#8221;][vc_column column_width_percent=&#8221;100&#8243; position_vertical=&#8221;middle&#8221; gutter_size=&#8221;0&#8243; override_padding=&#8221;yes&#8221; column_padding=&#8221;0&#8243; expand_height=&#8221;yes&#8221; overlay_alpha=&#8221;50&#8243; shift_x=&#8221;0&#8243; shift_y=&#8221;0&#8243; shift_y_down=&#8221;0&#8243; z_index=&#8221;0&#8243; medium_width=&#8221;0&#8243; mobile_width=&#8221;0&#8243; width=&#8221;1\/1&#8243; uncode_shortcode_id=&#8221;132277&#8243;][vc_custom_heading text_color=&#8221;color-jevc&#8221; heading_semantic=&#8221;h1&#8243; text_size=&#8221;h1&#8243; uncode_shortcode_id=&#8221;192644&#8243; text_color_type=&#8221;uncode-palette&#8221;]Your post office[\/vc_custom_heading][vc_empty_space empty_h=&#8221;2&#8243;][vc_column_text text_color=&#8221;color-jevc&#8221; uncode_shortcode_id=&#8221;148896&#8243; text_color_type=&#8221;uncode-palette&#8221;]<\/p>\n<p class=\"lighter\">Swiss Post ran a design competition to make its approximately 20,000 postboxes safer and more uniform. Having won the call for tenders, Vetica replaced the 13 different postboxes that shape the image of the Swiss landscape with a uniform all-rounder, boasting an optimised shape.<\/p>\n<p>[\/vc_column_text][vc_empty_space empty_h=&#8221;2&#8243;][vc_column_text text_color=&#8221;color-jevc&#8221; uncode_shortcode_id=&#8221;148300&#8243; text_color_type=&#8221;uncode-palette&#8221;]<\/p>\n<p style=\"padding-left: 40px;\">Our analysis clearly showed that throughout Switzerland, postboxes are viewed as a \u201cminiature post office\u201d and thus represent an important brand ambassador for Swiss Post. The concept our product designers dreamt up was a \u201csmiling\u201d postbox; an allusion to a friendly postman and the visualisation of the core brand values of friendliness, helpfulness and a solution-oriented approach. We also provided this modular system with new benefits for customers: a larger area for information, a wider slot (accommodating up to B4 letters), a theft-prevention mechanism, a security lock and a 100% effective system to prevent mail from seen from the outside.<\/p>\n<p>[\/vc_column_text][vc_empty_space empty_h=&#8221;2&#8243;][vc_custom_heading text_color=&#8221;color-jevc&#8221; heading_semantic=&#8221;h4&#8243; text_size=&#8221;h4&#8243; uncode_shortcode_id=&#8221;183495&#8243; text_color_type=&#8221;uncode-palette&#8221;]<strong>Product design for the entire nation <\/strong>[\/vc_custom_heading][vc_empty_space empty_h=&#8221;2&#8243;][vc_column_text text_color=&#8221;color-jevc&#8221; uncode_shortcode_id=&#8221;129741&#8243; text_color_type=&#8221;uncode-palette&#8221;]<\/p>\n<p style=\"padding-left: 40px;\">The feedback from Swiss Post customers has been uniformly positive. Some 20,000 postboxes have already been installed. 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