1.0Vetica 瑞致品牌 TAIPEIhttps://vetica-group.com/tw品牌案例 • Fubon Financial 富邦金控 2023 • 金控年報主視覺 • Vetica 瑞致品牌 TAIPEIrich600338<blockquote class="wp-embedded-content" data-secret="cVnqby5OWx"><a href="https://vetica-group.com/tw/portfolio/fubon-financial-annual-report-2023/">Fubon Financial 富邦金控 2023</a></blockquote><iframe sandbox="allow-scripts" security="restricted" src="https://vetica-group.com/tw/portfolio/fubon-financial-annual-report-2023/embed/#?secret=cVnqby5OWx" width="600" height="338" title="“Fubon Financial 富邦金控 2023” — Vetica 瑞致品牌 TAIPEI" data-secret="cVnqby5OWx" frameborder="0" marginwidth="0" marginheight="0" scrolling="no" class="wp-embedded-content"></iframe><script type="text/javascript">
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https://vetica-group.com/tw/wp-content/uploads/2024/10/AR.gif4804802023年度金控品牌形象主視覺，取材自蜂巢結構，具象表現富邦金控正向的根本力量，深植社會每一角落，形成強韌穩定的凝聚力。透過六角形與其中的L形元素鑲嵌組合，設計團隊將富邦方正的標誌識別立體化，形成從平面六角形延伸為正方體的獨特造形，強化其「正向」聯想。結合富邦藍與富邦綠的深淺色調變化，在封面主視覺中，創造出圖形無限擴展，立體增疊的動態效果。