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style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a 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data-contrast=\"auto\">\u638c\u63e1\u5230\u6b64\u5546\u6a5f\u7684\u524d\u63d0\u662f\u900f\u904e\u6578\u4f4d\u5316\u6280\u8853\uff0c\u53d6\u5f97\u5927\u6578\u64da\u8cc7\u6599\uff0c\u4e86\u89e3\u5e02\u5834\u75db\u9ede\uff08<\/span><span data-contrast=\"auto\">Pain Point\uff09<\/span><span data-contrast=\"auto\">\u800c\u958b\u767c\u51fa\u5168\u65b0\u670d\u52d9\u9ad4\u9a57\u6d41\u7a0b\u7684\u61c9\u7528\u7a0b\u5f0f\uff0c\u5c07\u4e58\u5ba2\u8207\u8a08\u7a0b\u8eca\u53f8\u6a5f\u7684\u642d\u4e58\u9ad4\u9a57\uff0c\u5efa\u7acb\u63a5\u8fd1\u7121\u6642\u5dee\u3001\u76f4\u89ba\u5316\u7684\u4e92\u52d5\u6a21\u5f0f<\/span><span data-contrast=\"auto\">\uff0c<\/span><span data-contrast=\"auto\">\u5be6\u73fe\u5373\u6642\u53eb\u8eca\u548c\u7dda\u4e0a\u652f\u4ed8\u7b49\u6578\u4f4d\u5316\u670d\u52d9\u529f\u80fd\uff0c\u5275\u9020\u4e86\u524d\u6240\u672a\u6709\u7684\u5546\u696d\u6a21\u5f0f\u3002\u540c\u6642\uff0c<\/span><span data-contrast=\"auto\">Uber<\/span><span data-contrast=\"auto\">\u900f\u904e\u5927\u6578\u64da\u5206\u6790\uff0c<span style=\"font-weight: 400;\">\u6539\u8b8a\u4e86\u8a08\u7a0b\u8eca\u7522\u696d\u7684\u670d\u52d9\u6a21\u5f0f\uff0c\u986f\u793a\u4e86<\/span><span style=\"font-weight: 400;\">\u6578\u4f4d\u8f49\u578b\u5b9a\u7fa9<\/span><span style=\"font-weight: 400;\">\u7684\u6838\u5fc3\uff0c\u540c\u6642<\/span>\u5be6\u73fe\u4e86\u8eca\u8f1b\u8abf\u5ea6\u7684\u667a\u80fd\u512a\u5316\u53ca\u63d0\u9ad8\u4e86\u8eca\u8f1b\u904b\u71df\u7684\u6548\u7387\u3002<\/span><span data-ccp-props=\"{&quot;134245417&quot;:false,&quot;201341983&quot;:0,&quot;335559731&quot;:420,&quot;335559740&quot;:360,&quot;335559797&quot;:200}\">\u00a0<\/span><\/p>\n<p>\uff08\u4ee5\u4e0b\u8cc7\u6599\u4f86\u6e90\uff1aUber\uff09[\/vc_column_text][vc_single_image media=&#8221;22573&#8243; media_width_percent=&#8221;100&#8243; uncode_shortcode_id=&#8221;193024&#8243;][vc_single_image media=&#8221;22576&#8243; media_width_percent=&#8221;100&#8243; uncode_shortcode_id=&#8221;512736&#8243;][vc_column_text text_color=&#8221;color-184738&#8243; uncode_shortcode_id=&#8221;140580&#8243; text_color_type=&#8221;uncode-palette&#8221;]<\/p>\n<h2><span class=\"ez-toc-section\" id=\"%e4%b8%89%e3%80%81%e6%95%b8%e4%bd%8d%e8%bd%89%e5%9e%8b%e6%a1%88%e4%be%8b%ef%bc%9anetflix%e6%89%93%e9%80%a0%e5%80%8b%e4%ba%ba%e5%8c%96%e6%9c%8d%e5%8b%99%e9%ab%94%e9%a9%97\"><\/span>\u4e09\u3001\u6578\u4f4d\u8f49\u578b\u6848\u4f8b\uff1aNetflix\u6253\u9020\u500b\u4eba\u5316\u670d\u52d9\u9ad4\u9a57<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>[\/vc_column_text][vc_column_text text_color=&#8221;color-184738&#8243; uncode_shortcode_id=&#8221;161472&#8243; text_color_type=&#8221;uncode-palette&#8221;]<span data-contrast=\"auto\">\u53e6\u5916\u4e00\u500b\u6578\u4f4d\u8f49\u578b\u7684\u6210\u529f\u6848\u4f8b\uff0c\u5c31\u662f\u7121\u4eba\u4e0d\u77e5\u7121\u4eba\u4e0d\u66c9\u7684\u4ed8\u8cbb\u5f71\u97f3\u5e73\u53f0\u54c1\u724c\u300c<\/span><span data-contrast=\"auto\">Netflix<\/span><span data-contrast=\"auto\">\u7db2\u98db\u300d<\/span><span data-contrast=\"auto\">\u3002Netflix<\/span><span data-contrast=\"auto\">\u4e26\u975e\u65b0\u5275\u516c\u53f8\uff0c\u5b83\u5176\u5be6\u662f\u50b3\u7d71\u7522\u696d<\/span><span data-contrast=\"auto\">DVD<\/span><span data-contrast=\"auto\">\u79df\u501f\u670d\u52d9\u696d\u8005\uff0c\u6253\u6557\u4e86\u7576\u6642\u6700\u5927\u7af6\u722d\u5c0d\u624b\u7684\u7522\u696d\u9f8d\u982d\u300c<\/span><span data-contrast=\"auto\">Blockbuster<\/span><span data-contrast=\"auto\">\u767e\u8996\u9054\u300d\uff0c\u662f\u56e0\u70ba<\/span><span data-contrast=\"auto\">Netflix<\/span><span data-contrast=\"auto\">\u63a1\u53d6\u6578\u4f4d\u5316\u7b56\u7565\u7684<span style=\"color: #3366ff;\"><a style=\"color: #3366ff;\" href=\"https:\/\/vetica-group.com\/tw\/tw\/brand-positioning-analysis\/\"><span style=\"font-weight: 400;\">\u54c1\u724c\u5b9a\u4f4d<\/span><\/a><\/span>\uff0c\u505a\u51fa\u8207\u50b3\u7d71\u79df\u501f\u670d\u52d9\u7684\u54c1\u724c\u5dee\u7570\u5316\uff08<\/span><span data-contrast=\"auto\">brand uniqueness\uff09<\/span><span data-contrast=\"auto\">\u8207\u7522\u54c1\u5340\u9694\uff08<\/span><span data-contrast=\"auto\">product differentiation\uff09<\/span><span data-contrast=\"auto\">\uff1a\u9996\u5275\u7684\u5f71\u97f3\u8a02\u95b1\u5236\u79df\u501f\u670d\u52d9\uff0c\u6253\u9020\u7dda\u4e0a\u5f71\u97f3\u7684\u500b\u4eba\u5316\u670d\u52d9\u9ad4\u9a57\u6d41\u7a0b\uff0c\u5728\u75ab\u60c5\u5f8c\u7684\u4ed8\u8cbb\u5f71\u97f3\u4e32\u6d41\u5e73\u53f0\u5e02\u5834\u7368\u4f54\u9c32\u982d\uff0c\u6210\u529f\u5730\u5728\u6642\u4ee3\u79d1\u6280\u5de8\u8f2a\u7684\u8f49\u8b8a\u4e2d\uff0c\u9006\u52e2\u6210\u9577<\/span><span data-contrast=\"auto\">\u3002<\/span><span data-ccp-props=\"{&quot;134245417&quot;:false,&quot;201341983&quot;:0,&quot;335559731&quot;:420,&quot;335559740&quot;:360,&quot;335559797&quot;:200}\"> <span style=\"font-weight: 400;\">Netflix\u91cd\u65b0\u5b9a\u7fa9\u4e86\u5f71\u97f3\u7522\u696d\uff0c\u5c55\u73fe\u4e86<\/span><span style=\"font-weight: 400;\">\u6578\u4f4d\u8f49\u578b\u5b9a\u7fa9<\/span><span style=\"font-weight: 400;\">\u4e2d\u5229\u7528\u5148\u9032\u79d1\u6280\u548c\u6578\u64da\uff0c\u4ee5\u5275\u65b0\u65b9\u5f0f\u6eff\u8db3\u5e02\u5834\u9700\u6c42\u7684\u95dc\u9375\u3002<\/span><\/span><\/p>\n<p>\uff08\u4ee5\u4e0b\u8cc7\u6599\u4f86\u6e90\uff1a<span data-contrast=\"auto\">Netflix\uff0c<\/span><span data-contrast=\"auto\">Blockbuster<\/span>\uff09[\/vc_column_text][vc_gallery el_id=&#8221;gallery-148615&#8243; medias=&#8221;22600,22597&#8243; gutter_size=&#8221;3&#8243; media_items=&#8221;&#8221; screen_lg=&#8221;1000&#8243; screen_md=&#8221;600&#8243; screen_sm=&#8221;480&#8243; single_overlay_opacity=&#8221;50&#8243; single_padding=&#8221;2&#8243; uncode_shortcode_id=&#8221;129975&#8243; items=&#8221;eyIyMDA0X2kiOnsic2luZ2xlX3dpZHRoIjoiNiIsImltYWdlc19zaXplIjoic2l4dGVlbi1uaW5lIn0sIjIwMDFfaSI6eyJpbWFnZXNfc2l6ZSI6ImZvdXItdGhyZWUifSwiMjAwMl9pIjp7ImltYWdlc19zaXplIjoiZm91ci10aHJlZSJ9LCIyMDAzX2kiOnsiaW1hZ2VzX3NpemUiOiJzaXh0ZWVuLW5pbmUifX0=&#8221;][vc_empty_space empty_h=&#8221;2&#8243;][vc_column_text text_color=&#8221;color-184738&#8243; uncode_shortcode_id=&#8221;134474&#8243; text_color_type=&#8221;uncode-palette&#8221;]<\/p>\n<h2><span class=\"ez-toc-section\" id=\"%e5%9b%9b%e3%80%81%e4%bc%81%e6%a5%ad%e6%95%b8%e4%bd%8d%e8%bd%89%e5%9e%8b%e7%9a%84%e6%80%a5%e8%bf%ab%e6%80%a7%e8%88%87%e9%87%8d%e8%a6%81%e6%80%a7\"><\/span>\u56db\u3001<span class=\"TextRun MacChromeBold SCXW67163383 BCX9\" lang=\"ZH-TW\" xml:lang=\"ZH-TW\" data-contrast=\"auto\"><span class=\"NormalTextRun SCXW67163383 BCX9\" data-ccp-parastyle=\"Normal (Web)\">\u4f01\u696d\u6578\u4f4d\u8f49\u578b<\/span><span class=\"NormalTextRun SCXW67163383 BCX9\" data-ccp-parastyle=\"Normal (Web)\">\u7684\u6025\u8feb\u6027\u8207\u91cd\u8981\u6027<\/span><\/span><span class=\"EOP SCXW67163383 BCX9\" data-ccp-props=\"{&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;134245417&quot;:true,&quot;201341983&quot;:0,&quot;335559738&quot;:0,&quot;335559739&quot;:0,&quot;335559740&quot;:240}\">\u00a0<\/span><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><span data-contrast=\"none\">\u5168\u7403\u6578\u4f4d\u8f49\u578b\u6d6a\u6f6e\u7684\u5f71\u97ff\u4e0b\uff0c\u6539\u8b8a\u5546\u696d\u6a21\u5f0f\u548c\u4f01\u696d\u6587\u5316<\/span><span data-contrast=\"none\">\uff0c<\/span><span data-contrast=\"none\">\u5c0d\u6240\u6709\u4f01\u696d\u4f86\u8aaa\u5df2\u662f\u523b\u4e0d\u5bb9\u7de9\u7684\u8ab2\u984c\u4e86\u3002\u6578\u4f4d\u5316\u6642\u4ee3\u7684\u4f86\u81e8\uff0c\u610f\u5473\u8457\u6d88\u8cbb\u884c\u70ba\u7684\u6025\u901f\u6539\u8b8a\uff0c\u4f01\u696d\u6587\u5316\u9700\u5f9e\u6d88\u8cbb\u8005\u89d2\u5ea6\u4f86\u91cd\u65b0\u6aa2\u8996\uff0c\u4ee5\u9867\u5ba2\u70ba\u6838\u5fc3\uff0c\u5c0e\u5165\u7d93\u71df\u601d\u7dad\u548c\u92b7\u552e\u7b56\u7565\uff0c\u9032\u800c\u6539\u8b8a\u4f01\u696d\u7d44\u7e54\u8207\u6587\u5316\uff0c\u5275\u9020\u6578\u4f4d\u6d88\u8cbb\u884c\u70ba\u7684\u5168\u65b0\u5546\u696d\u6a21\u5f0f\uff0c\u958b\u767c\u65b0\u7522\u54c1\uff0c\u751a\u81f3\u6253\u958b\u524d\u6240\u672a\u6709\u7684\u5e02\u5834\u3002<\/span><span data-ccp-props=\"{&quot;134245417&quot;:false,&quot;201341983&quot;:0,&quot;335559731&quot;:400,&quot;335559740&quot;:360,&quot;335559797&quot;:200}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"none\">\u4f01\u696d\u9762\u81e8\u6578\u4f4d\u8f49\u578b\u6642\u7684\u6025\u8feb\u6027\u6709\u4e09\u539f\u56e0\uff1a<\/span><span data-ccp-props=\"{&quot;134245417&quot;:false,&quot;201341983&quot;:0,&quot;335559731&quot;:400,&quot;335559740&quot;:360,&quot;335559797&quot;:200}\">\u00a0<\/span><\/p>\n<ul>\n<li data-leveltext=\"\uf06c\" data-font=\"Wingdings\" data-listid=\"2\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559684&quot;:-2,&quot;335559685&quot;:880,&quot;335559991&quot;:480,&quot;469769226&quot;:&quot;Wingdings&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf06c&quot;,&quot;469777815&quot;:&quot;hybridMultilevel&quot;}\" aria-setsize=\"-1\" data-aria-posinset=\"1\" data-aria-level=\"1\"><span data-contrast=\"none\">\u8207\u7af6\u722d\u5c0d\u624b\u62c9\u5927\u5dee\u8ddd<\/span><span data-ccp-props=\"{&quot;134245417&quot;:false,&quot;201341983&quot;:0,&quot;335559740&quot;:360}\">\u00a0<\/span><\/li>\n<li data-leveltext=\"\uf06c\" data-font=\"Wingdings\" data-listid=\"2\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559684&quot;:-2,&quot;335559685&quot;:880,&quot;335559991&quot;:480,&quot;469769226&quot;:&quot;Wingdings&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf06c&quot;,&quot;469777815&quot;:&quot;hybridMultilevel&quot;}\" aria-setsize=\"-1\" data-aria-posinset=\"2\" data-aria-level=\"1\"><span data-contrast=\"none\">\u6d88\u8cbb\u5e02\u5834\u840e\u7e2e\uff0c\u71df\u6536\u6301\u5e73\u6216\u4e0b\u964d<\/span><span data-ccp-props=\"{&quot;134245417&quot;:false,&quot;201341983&quot;:0,&quot;335559740&quot;:360}\">\u00a0<\/span><\/li>\n<li data-leveltext=\"\uf06c\" data-font=\"Wingdings\" data-listid=\"2\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559684&quot;:-2,&quot;335559685&quot;:880,&quot;335559991&quot;:480,&quot;469769226&quot;:&quot;Wingdings&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf06c&quot;,&quot;469777815&quot;:&quot;hybridMultilevel&quot;}\" aria-setsize=\"-1\" data-aria-posinset=\"3\" data-aria-level=\"1\"><span data-contrast=\"none\">\u54c1\u724c\u6295\u8cc7\u6bd4\u4f8b\u4e0b\u964d\uff0c\u6216\u5c1a\u672a\u958b\u59cb<\/span><span data-ccp-props=\"{&quot;134245417&quot;:false,&quot;201341983&quot;:0,&quot;335559740&quot;:360}\">\u00a0<\/span><\/li>\n<\/ul>\n<p><span data-contrast=\"none\">\u4f01\u696d\u6578\u4f4d\u8f49\u578b\u6642\u6709\u4e09\u9805\u6700\u7d42\u8ffd\u6c42\u7684\u5546\u696d\u76ee\u6a19\uff1a<\/span><span data-ccp-props=\"{&quot;134245417&quot;:false,&quot;201341983&quot;:0,&quot;335559731&quot;:400,&quot;335559740&quot;:360,&quot;335559797&quot;:200}\">\u00a0<\/span><\/p>\n<ul>\n<li data-leveltext=\"\uf06c\" data-font=\"Wingdings\" data-listid=\"2\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559684&quot;:-2,&quot;335559685&quot;:880,&quot;335559991&quot;:480,&quot;469769226&quot;:&quot;Wingdings&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf06c&quot;,&quot;469777815&quot;:&quot;hybridMultilevel&quot;}\" aria-setsize=\"-1\" data-aria-posinset=\"4\" data-aria-level=\"1\"><span data-contrast=\"none\">\u865b\u5be6\u6574\u5408\u7684\u54c1\u724c\u7b56\u7565<\/span><span data-ccp-props=\"{&quot;134245417&quot;:false,&quot;201341983&quot;:0,&quot;335559740&quot;:360}\">\u00a0<\/span><\/li>\n<li data-leveltext=\"\uf06c\" data-font=\"Wingdings\" data-listid=\"2\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559684&quot;:-2,&quot;335559685&quot;:880,&quot;335559991&quot;:480,&quot;469769226&quot;:&quot;Wingdings&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf06c&quot;,&quot;469777815&quot;:&quot;hybridMultilevel&quot;}\" aria-setsize=\"-1\" data-aria-posinset=\"5\" data-aria-level=\"1\"><span data-contrast=\"none\">\u6578\u4f4d\u6d88\u8cbb\u7684\u670d\u52d9\u9ad4\u9a57<\/span><span data-ccp-props=\"{&quot;134245417&quot;:false,&quot;201341983&quot;:0,&quot;335559740&quot;:360}\">\u00a0<\/span><\/li>\n<li data-leveltext=\"\uf06c\" data-font=\"Wingdings\" data-listid=\"2\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559684&quot;:-2,&quot;335559685&quot;:880,&quot;335559991&quot;:480,&quot;469769226&quot;:&quot;Wingdings&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf06c&quot;,&quot;469777815&quot;:&quot;hybridMultilevel&quot;}\" aria-setsize=\"-1\" data-aria-posinset=\"6\" data-aria-level=\"1\"><span data-contrast=\"none\">\u5275\u9020\u6578\u4f4d\u6d88\u8cbb\u5546\u696d\u6a21\u5f0f<\/span><span data-ccp-props=\"{&quot;134245417&quot;:false,&quot;201341983&quot;:0,&quot;335559740&quot;:360}\">\u00a0<\/span><\/li>\n<\/ul>\n<p>\u5728\u6253\u9020\u54c1\u724c\u7af6\u722d\u529b\u7684\u904e\u7a0b\u4e2d\uff0c\u9664\u4e86\u63d0\u4f9b\u512a\u8cea\u7684\u7522\u54c1\u548c\u670d\u52d9\u5916\uff0c\u6df1\u5165\u4e86\u89e3<span style=\"color: #3366ff;\"><a style=\"color: #3366ff;\" href=\"https:\/\/vetica-group.com\/tw\/tw\/customer_behavior_analysis\/\"><span style=\"font-weight: 400;\">\u6d88\u8cbb\u8005\u884c\u70ba<\/span><\/a><\/span>\u548c\u9700\u6c42\u540c\u6a23\u4e0d\u53ef\u6216\u7f3a\u3002\u901a\u904e\u638c\u63e1\u4e09\u5927\u95dc\u9375\u8981\u7d20\uff1a\u50f9\u503c\u6d41\u52d5\u5206\u6790\u3001\u9867\u5ba2\u65c5\u7a0b\u512a\u5316\u3001\u54c1\u724c\u4eba\u7269\u8a8c\uff0c\u4f01\u696d\u624d\u80fd\u9396\u5b9a\u76ee\u6a19\u6d88\u8cbb\u65cf\u7fa4\uff0c\u5236\u5b9a\u6709\u6548\u7684\u5e02\u5834\u7b56\u7565\uff0c\u6253\u9020\u66f4\u5f37\u5927\u7684\u54c1\u724c\u7af6\u722d\u529b\u3002\u552f\u6709\u91cd\u8996\u6d88\u8cbb\u8005\u7684\u8072\u97f3<span style=\"font-weight: 400;\">\u3001<\/span>\u6d1e\u5bdf\u5e02\u5834\u7684\u8108\u7d61<span style=\"font-weight: 400;\">\u3001<\/span>\u4e0d\u65b7\u6539\u9032\uff0c<span style=\"font-weight: 400;\">\u9019\u4e9b<\/span><span style=\"font-weight: 400;\">\u6578\u4f4d\u8f49\u578b\u5b9a\u7fa9<\/span><span style=\"font-weight: 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data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559684&quot;:-2,&quot;335559685&quot;:880,&quot;335559991&quot;:480,&quot;469769226&quot;:&quot;Wingdings&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf06c&quot;,&quot;469777815&quot;:&quot;hybridMultilevel&quot;}\" aria-setsize=\"-1\" data-aria-posinset=\"3\" data-aria-level=\"1\"><span data-contrast=\"none\">\u6578\u4f4d\u9ad4\u9a57\uff1a\u4f60\u9700\u8981\u6301\u7e8c\u63a2\u7d22\u9867\u5ba2\u9700\u6c42\u55ce\uff1f<\/span><span data-ccp-props=\"{&quot;134245417&quot;:false,&quot;201341983&quot;:0,&quot;335559740&quot;:360}\">\u00a0<\/span><\/li>\n<li data-leveltext=\"\uf06c\" data-font=\"Wingdings\" data-listid=\"2\" 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data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559684&quot;:-2,&quot;335559685&quot;:880,&quot;335559991&quot;:480,&quot;469769226&quot;:&quot;Wingdings&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf06c&quot;,&quot;469777815&quot;:&quot;hybridMultilevel&quot;}\" aria-setsize=\"-1\" data-aria-posinset=\"5\" data-aria-level=\"1\"><span data-contrast=\"none\">\u6578\u4f4d\u5316\u54c1\u724c\u7b56\u7565\uff1a\u4f60\u7684\u6578\u4f4d\u8f49\u578b\u7b56\u7565\u662f\u4ec0\u9ebc\uff1f\u4f01\u696d\u9858\u666f\u662f\u5426\u6db5\u84cb\u672a\u4f86\u6d88\u8cbb\u884c\u70ba\u7684\u8f49\u8b8a\uff1f<\/span><span data-ccp-props=\"{&quot;134245417&quot;:false,&quot;201341983&quot;:0,&quot;335559740&quot;:360}\">\u00a0<\/span><\/li>\n<\/ul>\n<p><span 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text_color_type=&#8221;uncode-palette&#8221;]<span style=\"font-weight: 400;\">\u5ef6\u4f38\u95b1\u8b80\uff1a<\/span><span style=\"font-weight: 400;\"><br \/>\n<\/span><span style=\"color: #3366ff;\"><a style=\"color: #3366ff;\" href=\"https:\/\/vetica-group.com\/tw\/tw\/marketing-strategy-analysis\/\"><span style=\"font-weight: 400;\">\u5168\u9762\u884c\u92b7\u7b56\u7565\u5206\u6790\uff1a\u898f\u5283\u7b56\u7565\u7684\u4e09\u5927\u95dc\u9375\u9762\u5411\uff0c\u63d0\u5347\u54c1\u724c\u7af6\u722d\u529b<\/span><\/a><\/span>[\/vc_column_text][\/vc_column][\/vc_row][\/vc_section]<\/p>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>[vc_section back_color=&#8221;color-jevc&#8221; overlay_alpha=&#8221;50&#8243; uncode_shortcode_id=&#8221;191252&#8243; back_color_type=&#8221;uncode-palette&#8221; el_class=&#8221;news-heading-section&#8221;][vc_row unlock_row_content=&#8221;yes&#8221; row_height_percent=&#8221;0&#8243; override_padding=&#8221;yes&#8221; h_padding=&#8221;0&#8243; 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