2017-12-28

Review: Branding Design Seminar

The Vetica Branding Design Seminar was successfully held in Taipei on December 15, 2017.

“From design thinking to design doing”. Peter Wirz gave a talk about his experience of the last 20 years in the design business. In particular about the way in which he contributed design know-how to the design service for customers in various projects. The seminar addressed various questions on how design thinking and design doing can be applied to the development of Taiwanese companies. The listeners also contributed their own contributions. This created a good basis for discussion for the workshop. This brought colleagues, existing and new customers closer together. The main focus was on the current development of Taiwanese companies in design issues. Most companies are still more determined to invest in the modernization of factories than in a private label with innovative products and services. Many companies need more time to create change for more design understanding, innovation and new business models. At every step of the way, the entire Vetica team is always at your disposal.

We would like to thank all our partners and guests who took part in the seminar – it was a pleasure for us to have you with us. The Vetica team wishes you a Merry Christmas and a successful year 2018.